“If music is the food of life, feed my people good food.” This sums up the musical vision of multi-talented Byron “Bobby” Treasure of Kingston, Jamaica. A singer, songwriter and music producer, Bobby Treasure has filled diverse roles within the music industry. He is also an accomplished trumpet player whose music can be heard on instrumental tracks including ‘Horns of Blessings’.Bobby’s music career commenced in Haiti, at the age of 12. He fell in love with music as he watched his mother (by adoption) play the piano. He and his adopted brothers would sit around the piano as she played while they sang hymns together. She saw how much they enjoyed music so she enrolled them in L’Ecole St. Trinite, the best school of music in Haiti at the time. There, he played the viola and then the trumpet. He later joined the youth orchestra as a trumpet player. On his return to Jamaica in 1985 he enlisted in the Jamaica Defence Force where he joined the Jamaica Regiment Band in 1987 and performed with them until 1992.It was in 1997 that Bobby’s musical career blossomed. Since then he has written and produced for an extensive list of International Reggae artists including Freddie McGregor, Micky Spice, Luciano, Toots and the Maytals, Richie Stephens, Gregory Issacs and Spanner Bonner. The following songs are part of his portfolio: 1997 - Big Ship’s ‘Ole Fung Reggae Ska Vol I’ released by Greensleeves, England: co-produced the album, co-wrote ‘Ole Time Ska’ with Tyrical and performed a track on the album.1997 - ‘Reggae Ska Vol. I’ released by VP Records, USA: produced and performed on the album, co-wrote a track.1997 - Album, ‘Let\'s Talk About It; (Yeshemabeth McGregor) released by 24/7 Records, Japan, and later released by Victor Entertainment, Japan in 2000: produced & wrote ‘Street People’.1998 - ‘Shema’, self-titled album of Yeshemabeth McGregor released by 24/7 Records, Japan: produced and wrote “Why\'d You Go?” 2000 - ‘Reggae Hits Vol. 28’ released by Jet Star, England: produced ‘What a Gwan’ performed by Bushman.2001 - ‘Treasure Chest Volume I’ released by Jet Star, England: produced the album, wrote ‘Senseless Killing’ performed by Freddie McGregor, produced ‘Prayer Of David’ performed by Toots and the Maytals, produced ‘Better Days’ by Micky Spice, produced ‘Forgive and Not Forget’ by Jah Mason, co-wrote and produced ‘The Best That I Can Be’ by Jah Mason. 2002 - Album, ‘Anything For You’ (Freddie McGregor) released by VP Records, USA: produced track, ‘Get It On’. The album was nominated for a Grammy Award (Best Reggae Album) in 2003. It was also released in Japan.2002 - ‘Pure Lovers, Vol. 14’ released by Jet Star, England: produced and wrote ‘Speak The Truth’ performed by Richie Stephens2003 - Album, ‘Spiritual Food’ (Natural Black) released by Patate Records, France: co-wrote “I Miss You”.2005 - Album, ‘A New State of Mind’ (Yeshemabeth) released by Victor Entertainment, Japan: produced song ‘Gimmie,Gimmie’. 2005 - ‘Reggae Hits, Vol. 34’ released by Jet Star, England: wrote ‘Strength of Love’ performed by Luciano and Toni Anderson.2006 - Album, ‘You Are the One’ (Toni Anderson), released by Treasure Chest Productions and Unison Entertainment, Canada: produced album and wrote most of the tracks.2009 - ‘Reggae The Movies, Lovers Cover Collection’ released by Media Factory, Japan: produced the album.\r\n
2011 - ‘Bobby Treasure Presents A Writer’s Dream - Irie Moods’ released by Treasure Chest Productions, Jamaica: produced the album and wrote or co-wrote all the tracks.
In addition to his native English Bobby speaks French and Creole. Most recently he served as interpreter in Haiti for the Jamaica Defence Force during the earthquake that destroyed so many communities there. Before traveling to Haiti he had begun writing a song for that nation. After seeing firsthand the devastation of the country and the suffering of the people he was committed to finishing the song. He returned to Jamaica where he composed the melody and wrote the chorus for ‘Mama Haiti’, which he performed in Creole and English in a Caribbean collaboration which included Sophia Adams, Zebbilion of Guyana, Fiona and Bless I of Antigua.
Bobby writes and performs in all three languages. In his 1997 tour of 6 cities in Japan he performed in French in a combination with Pap San. He enjoys reaching out to an international audience through his music.
Following on the successful release of his singles, ‘Sweet Little Sixteen’ 'Simple Love' and 'Forever Ain't Got U Feat Chino, Bobby has enjoyed additional success as co-producer and songwriter on the Juno nominated Reggae Recording of the Year, ‘Seeds of Love and Life’ performed by Luciano. He is excited about the recent launch of his brand new single, ‘WHY?’, which he co-produced with Alex Martin-Blanken. Bobby is looking forward to international performances where he can share his songs with the world. He is proud to share his greatest desire: “May the words of my songs rest upon the pillows of your hearts, and may they stimulate your minds in a positive way.”